Google+ is launching Pinterest-style boards called Collections

“Recreating other sites’ features has historically gone very well… right?”

Google+ is trying something a bit different today with the announcement of Collections, a new feature that allows users to create boards of images, videos, and other content categorized around specific interests. The feature sounds a whole lot like Google’s take on a Pinterest board: it allows users to make multiple collections, fill them with images, and follow public collections that interest them.

Collections is currently listed as… Read More

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Marketing Coach: Eliminate forgettable content in your blog

Marketing Coach Carol Naff

Be memorable

Take notice of what you remember and what sticks. Walt Disney didn’t just create another amusement park. He created an experience. What books stand out in your mind and you didn’t want the end to come? Watership Down was one of those books. Just recently I attended Creative Connections and someone told me that he hadn’t seen my enews around recently. That it is terrific. Hmm, just what I needed for motivation to get back in the swing with regular contributions. My intent in my blogs, carolnaff.me and solobizmarketing.com, and my enews is to help professionals. I hope it is memorable. Register at MarinerCo.com for your free copy.

Mark Hermann in Content marketing, Motivation, Standing out wrote sage advice on how to become memorable. In his blog, boostblogtraffic.com, he gives several (as a matter of fact, many) useful tips on becoming memorable. Become original and authentic. Create your own voice and art. Read the full article on Content marketing, Motivation, Standing out

In Mark’s studio, a framed poster on his desk fuels his imagination and speaks directly to this question. It’s from acclaimed filmmaker, Jim Jarmusch.

“Nothing is original. Steal from anywhere that resonates with inspiration or fuels your imagination. Devour old films, new films, music, books, paintings, photographs, poems, dreams, random conversations, architecture, bridges, street signs, trees, clouds, bodies of water, light and shadows. Select only things to steal from that speak directly to your soul. If you do this, your work (and theft) will be authentic. Authenticity is invaluable; originality is non-existent. And don’t bother concealing your thievery – celebrate it if you feel like it. In any case, always remember what Jean-Luc Godard said: “It’s not where you take things from – it’s where you take them to.”

Then, take action. Nothing will happen until you take just one step forward. Keep writing your blogs, articles, enewsletters, tweets, and/or FB posts. You’d be surprised at who is following you and just waiting for the perfect time to buy your service.

7 Reasons Why Your Blog Post is Not Ready to Publish

Marketing Coach: Blog content

Blog for marketing

Wait, wait. Don’t click yet. Your blog post may not be ready for the world to see. A good check list is posted in this article at BizNik. Just a few of the ideas in the article:

  • Double check your links
  • Check on the size of your photos
  • Be sure to add an alt title to your image

Google Power Searches

Marketing Coach on Google searchesEveryone knows how to do a simple Google search, but do you know how to read pages in languages you’ve never studied or track down the location of a friend’s picture they took on vacation ages ago? Google wants to show you more tips on how to get the most .. read on  psst.. they are offering classes.