Networking marketing: The most consistent opportunity for marketing your business

Marketing networking email signature

Connect with a great email signature

Promote something, extend an invitation, or make an offer. You are missing a great opportunity when you are not using your email signature as a marketing tool. It is important to include a call to action. A well-designed email signature will make a huge impression with current and future clients and stand out among other messages in an inbox.

Use it to continue the relationship in your networking. Your email signature should be dynamic and informative when you follow-up with people you meet at networking events. Tell them who you are and what you do. Make it easy for them to contact you. Include a number of ways for readers to contact you. It is very important to always include your phone number so they don’t need to hunt around for it. It is also a great way to drive traffic to your websites and blogs.

Then include any events, special offers, or new services and products with links on how to take advantage of them. Use professional email signatures to increase social media followers and add advanced personalizing features that render even on smart phones and web mailboxes nicely.

Help them remember you by following up and creating a relationship.  When it comes to business, never miss a chance to market your business to each and every person you contact. More business building tips at


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